Seeking alumni donations isn’t just about fundraising—it’s about connecting with former students. By tapping into emotional motivators like nostalgia, recognition, and shared impact, you can inspire former students to stay engaged and give back.
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Updated: December 2024
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The late winter months can be a challenging time to run effective school fundraisers. Donations tend to slow down right after Christmas, which can make it hard to run in-school programs, buy supplies for the classroom, or host special events.
It doesn’t have to be that way! With these 15 February fundraising ideas, schools and other K-12 groups can get people motivated to give again and have a little fun, too.
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Ticket campaigns let schools charge an entry fee or sell tickets to special events. With FutureFund, you can accept credit card payments online or through Apple and Google Pay or Cashapp—buyers get an email with their tickets shortly afterward.
A community skate night is a great way to let people cut loose and have a little fun while raising money for your school. Whether you host it at a local ice rink or go with roller skating instead, it’s a fun and effective fundraiser that also promotes healthy physical activity.
To make even more money during an event like this, have volunteers set up a drink and/or food stand on location. Ask local businesses to donate supplies, like soda and hot dogs and sell them for a small fee. Then, thank them with our free thank you letter template.
Have a parent—or local chocolatier, if you know one—donate their time to teach people how to make hot chocolate bombs. Sell tickets for virtual or in-person access to the workshop to raise money and/or pay for supplies.
With FutureFund’s campaign tools, you can pair this fun winter weather fundraiser with a second purchase campaign. Let people pre-order their kits by buying them as a product in your online store to reduce what your school has to pay out of pocket.
A pet selfie contest is a great choice for K-12 school groups that want to fundraise, but don’t have a lot of money to spend on setup. All you really need to get started is a way for people to submit and view the photos. Winners get a prize, bragging rights, or both!
To really take this one to the next level, open it up to the local community and create a hype video to share on social media before the contest starts. Just be sure to ask parents if it’s okay for kids to take part—use our free permission slip template as a guide.
FutureFund’s fundraiser campaigns can help K-12 groups set clear goals and collect donations in-person or online. Features like donor walls, progress trackers, installment payments, and tax-deductible receipts make it easy to raise money with less stress.
Launch a fundraising campaign to collect donations of cash to buy items like coats, snow pants, mittens, hats, or school supplies for students in need. Use our built-in progress meter to track your campaign and share the results in real time.
This can also be a great way to add money to your school’s emergency fund during the post-Christmas slump when donations tend to taper off.
February is all about love, but that doesn’t mean you need to focus on romance or friendship. Use the opportunity to raise money for new books to fill up the school library or build an in-class library to inspire a love of reading in students all year round.
Use our free sponsor request template as a guide when reaching out to local businesses, but consider including a handwritten note or card from a student. You can also apply to receive free books from organizations like First Book, Book Trust, or Lisa Libraries.
Fill a large jar with jelly beans, sweet hearts, or some other kind of candy and display it somewhere in school. Have students guess the total number of candies in the jar. The closest guess, or first person to get it right, gets to take it home!
If your school doesn’t have any budget to spare, reach out to local candy shops and ask them if they’d be willing to sponsor you with a discount or supplies.
Purchase campaigns are all about selling items or services, like candygrams, babysitting services, or spirit gear, for a flat rate. FutureFund’s free tools let you manage sales, track inventory, accept payments, and organize volunteers.
Sell marshmallow flowers to students or set up a delivery system so a student can pay to have them delivered to a classmate. They’re easy to make: just skewer a marshmallow on a food-grade stick, dip it in chocolate, and sprinkle it with pink, red, or white sprinkles.
To make this a fun activity for older students, have them make the marshmallows in your school kitchen as a class project. Wrap each one in cellophane and tie it shut with ribbon. Or, set up a full-scale candy bar in the gym instead.
Candygrams are simple and effective! Students pay to send a small bag of candy hearts to their friends during the school day. Sell them in advance from your FutureFund store, then have them delivered to the classroom on or near Valentine’s Day.
If you don’t have the budget available to buy supplies for an event like this, reach out to local businesses, parents, or your local community for help. Ask them to donate candy, premade bags, or cash—use our free email templates to nurture those new relationships over time.
All you’ll need for this one is some melted chocolate, a spoon mold, marshmallows, and sprinkles. Melt the chocolate in a microwave or double-boiler, then mold the spoons and add sprinkles. Once they’re dry, add them to a bag with marshmallows and tie it off with a ribbon.
In most states and provinces, cottage food laws make it possible to sell low-risk food items like these without a permit. Your local health department can confirm if you aren’t sure.
This one focuses on giving stressed-out parents a much-needed break! Ask older students to donate their time to babysit on Valentine’s Day. Have parents pay a flat rate fee to request a sitter for a few hours so they can sneak off for a date.
To make this one even more exciting—and add a little adult supervision—run it as a Valentine’s Day party in the school gym. Serve pizza or put out a candy table while students lead their charges through activities, like coloring, crafting, or playing spots.
Singing telegrams are a fun way to raise money for important school causes. As with candygrams, students pay a flat rate for someone to go class to class and sing to a specific person. Songs can be heartfelt and sweet, or purposefully off-key and silly for lots of laughs!
To keep the process simple, charge a flat rate for one song—but set a maximum length to keep it fair—no hour-long renditions of “Baby Shark!” allowed.
A-thons are peer-to-peer style fundraisers that benefit schools and students in a big way. Students agree to participate in a fun activity or challenge until a certain goal is met. Then, they collect pledges for donations from friends and family who want to show their support.
This activity is completely adaptable to your budget and your school! Break students up into color groups randomly or by class and ask them to wear that color each day. Set up activities and let them compete for points or the top spot!
Students can collect pledges per win, in exchange for points, or just for participating in the war at all. Activities aren’t limited to sports, either—art battles, penny wars, writing contests, and scavenger hunts can be just as fun!
FutureFund is FREE for schools, PTAs, and school groups. Start your fundraiser today!
Get StartedRunning a sale in person or through an outside organization? No matter how you’re raising money, FutureFund can still help. External campaigns let you draw attention to third-party websites or your school’s social media profiles to get more traction.
For a cupcake war, have contestants sign up ahead of time and volunteer to bring three dozen cupcakes to be tasted, judged, and sold on event day. Give each variety or style a number and sell them for $2-5 each. Each buyer gets a ticket they can use to vote on their favorite flavors and styles—1 ticket equals 1 vote.
You can also run this as a ticket event—charge a small entry fee from your FutureFund campaign page that gives each person one free cupcake and vote. Or, do both!
This is a great fundraising activity to schedule during a winter fair or on Valentine’s Day. Write sweet or encouraging notes on tiny pieces of paper—or pick some of the prizes on this list, if that’s an option. Put each one inside a red or pink balloon, blow it up, and tie it off. Charge students a small fee to pop a single balloon and collect whatever’s inside.
For simple kindness notes or smaller prizes, students can pop and keep as many balloons as they’re willing to pay for. Have someone accept payments at the door, or buy a roll of raffle tickets and sell them in advance.
Companies like See’s Candies and World’s Finest are in the business of selling chocolate already, but they’re also happy to help schools fundraise. With See’s, schools can sell right from their own online store and keep up to 50% of the profit. World’s Finest extends credit to public schools to help keep upfront costs down.
Students can sell chocolates to their families and friends, or go door-to-door in the local community.
At FutureFund, we know how much K-12 school groups rely on fundraisers to bring in the money they need to fund important causes throughout the year. Our campaign tools have features that can help organizers recruit and manage volunteers, communicate with parents, sell products, accept donations, and so much more.
Schools that sign up get full access to all of FutureFund’s features, whether they’re launching 100 campaigns or just one. But the best feature of all? It’s all FREE—and it always will be. Keep every cent you make right where it matters most: in the hands of your K-12 group. Get started right now and launch your first campaign in five minutes or less. It’s that simple!
See what other parents and schools are saying about us!
Seeking alumni donations isn’t just about fundraising—it’s about connecting with former students. By tapping into emotional motivators like nostalgia, recognition, and shared impact, you can inspire former students to stay engaged and give back.
Your alumni newsletter can do more than update former students—it can also encourage them to donate to your fundraisers. Learn how to maximize the potential of every newsletter you send in this guide from the team at FutureFund.
Run a successful penny war for your K-12 school with FutureFund’s help! This guide contains a list of dates, steps, and tools you can use to make your fundraising event a success.
Use this downloadable email template to gain new sponsors by explaining your goals and how they can help achieve them. Our team at FutureFund is here to help you manage sponsors, donors, and community involvement for all your fundraising initiatives.
Re-establish connection, maintain engagement, and more with this practical guide for re-engaging legacy donors for your PTa. Our team at FutureFund is here to help you understand the value of connecting with past donors and continuing those relationships.